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The Meta Andromeda update just made your organic content strategy your most important ad asset 👀 ⠀ And most ad teams have no idea what to do with that. ⠀ The old Meta ads playbook: ❌ Pump a bunch of creatives into an ad set ❌ Refresh every other day ❌ Find the top performers and scale them ⠀ That model is being replaced. Fast 📉 ⠀ The new Andromeda update is prioritising organic-first ads. Content that people would stop and watch in their feed anyway, not because it's been served to them as a p
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